Our Story
What Drives Us
The Heart Behind Transform My Finances
Understanding your money changes the way you move.
When you understand your numbers, you can make confident decisions, prepare instead of react, and build with intention.
For business owners, that means more than keeping accurate books. It means knowing what your numbers are telling you, understanding the financial health of your business, and using that information to make informed decisions about what comes next.
But we also believe financial success shouldn't stop with the business.
The business you're working so hard to build should help you create something for yourself, too. A greater financial security, protection for what you've built, preparation for retirement, and the opportunity to build real wealth.
That's the heart behind Transform My Finances.
We help you create a solid financial foundation today so you can build confidently for tomorrow.
Our Mission
To help individuals and business owners gain clarity and confidence with their money by creating strong financial foundations, understanding their numbers, and making informed financial decisions. Through financial education, organization, strategic guidance, and accountability, we help individuals take control of their personal finances and work toward the life they want to create. For business owners, we take that mission a step further by helping them strengthen their business finances, make confident decisions, and connect the success of their business to their personal financial goals.
Whether you’re working to better manage your money, eliminate debt, improve your financial habits, grow a financially healthy business, prepare for retirement, or build lasting wealth, our mission is to give you the knowledge, tools, and guidance to move forward with purpose.
Because financial clarity shouldn’t just change your numbers...it should change what’s possible for your life.
Our Vision
A world where financial literacy is not only taught, but applied at home, in business, and across generations. We envision business owners who lead their companies with confidence and use their success to build financial security for themselves, their families, and future generations.
Our Goal
To make finances feel less overwhelming and more empowering. We want to create a supportive, judgment-free space where our clients can ask questions and address the habits, systems, and gaps holding them back. To help you feel informed, prepared, and in control of your financial future
Meet Tyneka
I Know What It Feels Like to Make Money and Still Feel Financially Stuck.

Hey! I'm Tyneka, founder of Transform My Finances.
Numbers have been part of my story for a long time. I knew as early as middle school that I wanted to become an accountant. I went on to earn an A.S. in Business Management and both a B.S. and M.S. in Accounting from Indiana Wesleyan University, and spent more than seven years working as an auditor before relocating to Orlando, Florida and launching Transform My Finances.
Here's an interesting fact:
Knowing accounting didn't automatically mean I knew how to manage my own money.
My passion for personal finance developed while I was in college and building my accounting career. At the time, I was a single mother, working full-time and attending college full-time. I was earning a decent income, but I was still living paycheck to paycheck.
I had credit card debt. My credit needed work. High-interest car loans had become familiar, and I knew the payday-loan cycle all too well.
On paper, I was doing what I was "supposed" to be doing. Financially? I was struggling. And I realized I wasn't alone.
Accounting Taught Me the Numbers. Life Taught Me Why They Matter.
Financial literacy wasn't something I grew up learning at home or in school. I hadn't been taught how important it was to build an emergency fund, establish and maintain good credit, manage debt strategically, or create a financial plan for the future.
So I started teaching myself.
I read financial books and articles. I attended seminars. I listened to financial podcasts while I worked. And most importantly, I started applying what I was learning.
I created a debt repayment plan. I worked on my credit. I started saving money (like, keeping the money in my savings account month after month, kind of saving) for the first time in my life.
Little by little, things began to change. For the first time, I wasn't simply earning money.
I understood what I needed my money to do.
That feeling of finally gaining control changed the direction of my life and eventually, my career.
And Then Other People Started Asking for Help.
As my own finances improved, I started sharing what I was learning with family and friends.
Before long, I became the person people called with questions about money, debt, credit, budgeting, and their overall financial situation. And I kept hearing versions of the same thing:
"I make good money, but I don't have anything to show for it."
That stuck with me. Because I knew exactly what that felt like.
I realized there was a gap between making money and knowing how to use money well. I wanted to help close that gap. And that became the beginning of Transform My Finances.
From Personal Finances to the Bigger Financial Picture
Transform My Finances originally grew from a passion for financial literacy and helping people better manage their personal finances. That mission hasn't disappeared.
It has grown.
As I continued working with money and business finances, I saw another version of the same problem happening with entrepreneurs. Business owners were making sales. Clients were coming in. Revenue was growing.
But behind the scenes, many still didn't feel financially clear. Their bookkeeping might be behind or disorganized. They might have financial reports but not understand what those reports were telling them. They were making business decisions without reliable financial information... building successful companies without a clear strategy for turning that success into personal financial security.
And I realized something:
Making money in your business and building wealth from your business are not the same thing.
That realization helped shape what Transform My Finances is becoming today.
Where Business Success Meets Personal Wealth
Today, Transform My Finances helps business owners move from financial overwhelm to CEO-level clarity. Through bookkeeping, financial organization, education, and strategic guidance, we help you understand what your numbers are telling you so you can make confident decisions about your business.
But we don't believe the conversation should end there. Because eventually, the question becomes:
What is all of this helping you build?
Your business can be one of your greatest financial assets. And the work you're putting into building it should ultimately help you protect what you've created, prepare for retirement, build wealth, and create greater financial security for yourself and your family.
That's why our approach considers both sides of the equation: build a financially stronger business, and use that success to build a stronger financial future.
Our Approach
Get Organized. Understand. Decide. Build.
01
Get Organized
Financial clarity starts with reliable numbers. We help put the right systems in place and create a foundation you can trust.
02
Understand
You should understand your own financial information. We break down the numbers in plain English so you know what's happening, and why.
03
Decide
When you understand your numbers, you can use them to make informed decisions about spending, profitability, cash flow, and growth.
04
Build
The goal is bigger than accurate books. It's about connecting your business success to the financial future you're building personally.
This Is Bigger Than the Numbers
Transform My Finances started with my own journey toward financial control. It grew because I wanted other people to experience that same transformation. And today, that purpose continues through every business owner we help become more informed, organized, and intentional with their money.
Because we believe financial literacy creates options. Financial clarity creates confidence. And when you understand your money, you're in a much stronger position to build the business, life, and legacy you actually want.
Ready to Transform Your Finances?
You don't have to have everything figured out before you start. We'll meet you where you are and help you determine what comes next.